Facilitating strategies, narratives and roadmaps to a Regenerative Visitor Economy

Based on our experience of working with over 75 destinations, we understand that it is a journey to transform a destination’s visitor economy into a regenerative force.

Our role has been to accompany destinations on this journey, helping to co-create a vision and strategy, develop their teams, engage their stakeholders, communicate their efforts, and celebrate the achievement of winning awards.

We have worked with tourism destinations of all sizes, from small to megacities, from tiny to large regions, and even whole countries. No matter where your destination currently is on its sustainability journey, we can support you to start the process, or help you evaluate how best to continue.

Development and Improvement
Development and Improvement
A core part of creating a high performing sustainable visitor economy, is the creation of a strong vision and strategy. Using our tried and tested methods and tools for collaborative strategy creation, we can accompany you on this adventure.
Measurement and Reporting
Measurement and Reporting
The business and tourism industry, has the potential to be a vehicle for good. It is crucial to measure and understand current social, economic and environmental impacts. This requires skill, process and systems. We help you to implement impact measurement frameworks and accompany you to ensure that your strategy and communications are data driven.
Let the World Know
Let the World Know
Sustainability Champions need to be recognised for their efforts. We support destinations to identify, share and promote their best practices, and gain a competitive edge.
Social Innovation
For Regeneration
For Regeneration
One of the mantras of the GDSM is extreme collaboration. We have experienced that a co-creative process, including a diverse set of stakeholders, fosters engagement, innovation and amplifies the overall impact of new initiatives.
Investigating the New Normal
Investigating the New Normal
Do you want to survey the whole meetings and events industry, or gain an overview of stakeholder sentiment towards sustainability? From IMEX to Fáilte Ireland to Thailand and our own research, we have worked with organisations of all sizes to supply the data needed to inform the next step on their sustainability journey.
Our Framework for Strategy Development
Co-creating more sustainable Destinations

Using the GDS-Movement Framework for Strategy Development we support the development of destinations’:

  1. Development: Strategy, vision, mission, goals, KPIs, roadmaps
  2. Policy: Advocacy, legislative policy, regulation, funding, finance, visitor management
  3. Stakeholder Engagement: Taskforces, private-public partnerships, industry alliances, community participation
  4. Industry Development: Visitor experience, industry education, standards & certifications, innovation management
  5. Promotion: Brand, messaging, markets, communications, PR, thought leadership, business development
  6. Community Management: Local & Fair Trade, decent work, inclusivity and diversity, community support and social innovation
  7. Governance: Governance structures, impact measurement, certification and reporting

A few of the organisations we have worked with

The GDS-Index is a unique example of how collaboration, including the sharing of best practices and expertise, can improve performance of destinations for the benefit of both our clients and local communities. It has provided us with opportunities and inspiration that has helped position Copenhagen as a leader in sustainable practices.
Kit Lykketoft