GDS-Forum

The GDS-Forum convenes destination leaders and sustainability champions from around the world. This is a dynamic, fun and unconventional gathering to discuss sustainability and impact strategies and best practices, learn from GDS-Index journeys, and co-create new approaches and initiatives for greater regenerative destination management. 

GDS-Forum & CityDNA Autumn Conference

This year, the GDS-Forum is taking place on 15 – 16 October 2024, along with the GDS-Awards, and the CityDNA Autumn Conference from 16 – 18 October 2024 in Bruges, Flanders, Belgium.

The combined theme of the events, “Let Pigs Fly”, disrupts the conventional approach to urban tourism and the visitor economy, showcasing stories of achieving the impossible and driving change. It’s a gathering of bold individuals challenging the status quo, and pushing the boundaries of destination innovation and transformation. At this annual “un-conference”, you can collaborate with peers and leaders in destination strategy and sustainability to translate innovative ideas into regenerative action, fostering socio-economic and environmental prosperity in cities and regions.

CityDNA, GDS-Movement, and Visit Bruges partner this year to present this exceptional in-person event, dedicated to nurturing cities’ environmental and socio-economic well-being.

Key discussion points of the GDS-Forum:

  • Exploring the Boundaries of Possibility: What if pigs could fly? Let’s explore the realms of the impossible and create strategies to turn these dreams into reality.
  • Identifying and Overcoming Obstacles: What hurdles stand in the way of your pigs taking flight? Let’s pinpoint these barriers and work together to dismantle them, clearing the path for transformation.
  • Enhancing Skills for Tomorrow’s Challenges: How can we improve our flying skills? Let’s delve into the essential capacities and skills required to tackle the challenges of tomorrow’s world effectively.
  • Sharing Stories: Let’s share tales of pigs that soared high and those that stumbled. Through these narratives, we can learn valuable lessons from both success and failure.
  • Creating Supersonic Pigs: How do we propel our innovations beyond the ordinary? Let’s accelerate the development and implementation of groundbreaking ideas.
  • Fostering Innovation Communities: Let’s nurture and sustain an environment where innovation thrives.

Why Attend?

  • Engage with forward-thinking destination sustainability leaders and innovators.
  • Gain actionable insights and strategies for transformative growth.
  • Be part of a vibrant community driving change and regeneration.


Registration for both events is now closed.

Book your Accommodation Now

The special rates at our three partner hotels were guaranteed only until 31 August and have now ended. However, we strongly encourage you to secure your accommodation as soon as possible.

Our Sustainability Approach

GDS-Movement, CityDNA, and Visit Bruges Convention Bureau are committed to regenerative tourism and will help destinations to strategise, scale positive impacts, and prioritise events with a positive social, environmental, and economic legacy. 

For our upcoming event, the emissions from local event production, delegate and team travel, accommodation, food and beverage, and multiple venues will be measured. Where data is not available, impact data will be estimated using the GDS-Movement database of sustainable events. To support our collective sustainability efforts, a proportion of the ticket price will go towards offsetting all travel-related emissions.  Only “Gold Standard” carbon offsetting projects will be used, ensuring the highest quality. The specific projects selected will be communicated publicly after the event. 

We used the TRACE platform to assess and track our CO2 emissions.

Read more about the 2024 GDS-Forum & CityDNA Autumn Conference sustainability approach here.

Find out more about the host city´s sustainability efforts here.

Offsetting Approach

In a world still transitioning to clean energy, some emissions are unavoidable, and we address these with high-quality carbon offsets in the form of carbon credits.

GDS-Insights
Bruges

Impact Day & GDS-Forum Practical Programme

Monday, 14 October – Impact Day

Start End Programme Location
9:00 9:30 Registration and Coffee Saint Magdalene Church 
9:30 12:30 Launch of the new VisitFlanders Methodology   Saint Magdalene Church 
12:30 14:00 Lunch Saint Magdalene Church 
14:00 15:30 Programme Saint Magdalene Church 
15:30 15:45 Coffee Break Saint Magdalene Church 
15:45 17:15 Programme Saint Magdalene Church 
17:15 17:30 Close Saint Magdalene Church 

Tuesday, 15 October – GDS-Forum Day 1

Start End Programme Location
8:00 8:15 Transfer to Zwin Nature Park (3 Buses leave every 5 minutes)  Meet in front of Crowne Plaza  
8:45 09:15  Guest Arrival and Registration Entrance Hall – Zwin Nature Park 
9.15 10:35 Programme Panoramic Room (Upstairs) 
10:35 10:55 Transition and Coffee Entrance Hall 
10:55 12:30 Programme Shelter (Downstairs)
12:30 13:30 Lunch Museum
13:30 13:55 Welcome Back Outside
13:55 15:45 Programme Shelter (Downstairs)
15:45 16:05 Coffee Entrance Hall 
16:05 17:30 Programme Shelter (Downstairs)
17:30 18:30 Guided Walk Outside
18:30 20:30 Drinks and Dinner Shelter (Downstairs)
20:45 20:45 Transfer back to Crowne Plaza (3 busses leave at the same time, duration 45 minutes) Zwin Nature Park: Parking 

Wednesday, 16 October  – GDS-Forum Day 2

Start End Programme Location
8:15 9:00 Registration and Welcome Crowne Plaza: Burgh Meeting Room 
9:00 12:30 Programme Crowne Plaza: Burgh Meeting Room 
12:30 13:30 Lunch Crowne Plaza: Sint-Donaas Foyer
(
Lunch needs to be booked in advance with CityDNA)
 
13:30 15:00 Index MeetUp Sint-Donaas Room
15:30 16:30 CityDNA Sustainability Knowledge Group Expert Session Burgh Room

Wednesday, 16 October  – GDS-Awards Ceremony & CityDNA Gala Dinner

Start End Programme Location
18:30 18:45 Meet in front of three event hotels to walk to
Bruges Royal Municipal Theatre (Vlamingstraat 29)
 
Meeting Points:
Hotel Crowne Plaza Bruges (Burg 10)
Grand Hotel Casselbergh (Hoogstraat 6)
Hotel Aragon
(Naaldenstraat 22)
 
18:30 18:55 Doors Open and Seating Bruges Royal Municipal Theatre 
18:55 19:00 Doors Close Bruges Royal Municipal Theatre 
19:00 20:30 Awards Ceremony Bruges Royal Municipal Theatre
Dress Code: Black with a touch of red
20:30 01:00 Dinner and Party Bruges Royal Municipal Theatre 
00:30 01:00 Carriages Bruges Royal Municipal Theatre 

See the 2024 Programme Content below:

GDS-Movement Impact Day

Monday, 14 October 2024

2024 GDS-Movement Impact Day is a pivotal one-day inaugural conference aimed at redefining the role of the Business Events sector in driving societal and environmental transformation and regeneration.

Organised by VisitFlanders, the GDS-Movement, and #Meet4Impact, the Impact Day will take place in Bruges, Flanders, Belgium, immediately prior to the GDS-Forum and CityDNA Autumn Conference.

Find out more information here.

GDS-Forum: Let Pigs Fly – Shifting Mindsets

Tuesday morning, 15 October 2024

Delve into the crucial topic of shifting mindsets for radical and accelerated change. Today´s agenda includes empowering teams and leaders, bridging the gap from ‘What If’ to ‘How’, and identifying strategies to accelerate change. Learn how to encourage leadership, clients, and suppliers of the critical nature of change, while keeping communities alive and thriving.

Venue: ‘t Zwin Visitor Centre

Group transfer from Hotel Crowne Plaza to ‘t Zwin Visitor Centre.

GDS-Forum: Let Pigs Fly – Showcase Innovation

Tuesday afternoon, 15 October 2024

Discover the latest in innovation and receive updates on the “Building Block”s from our 2023 GDS-Forum. Explore what’s next for these foundational elements and unlock insights into their future trajectory

Venue: ‘t Zwin Visitor Centre

GDS-Forum: Let Pigs Fly – Fostering Collaboration

Wednesday morning, 16 October 2024

Discover strategies to speed up change and drive progress. Explore methods for sustaining a vibrant and thriving community. Engage with actionable outcomes to propel initiatives forward.

Let’s develop actionable outcomes to drive impactful transformation.

Venue: Hotel Crowne Plaza

GDS-Awards

Wednesday evening, 16 October 2024

Recognise and celebrate the efforts of GDS-Index destinations and changemakers

– Leadership Award
– Most Improved Award
– Innovation Award
– The GDS-Movement and #MEET4IMPACT Impact Award

Venue: Bruges Royal Municipal Theatre 

CityDNA Autumn Conference

Wednesday – Friday, 16 – 18 October 2024

The CityDNA Autumn Conference will provide destination professionals working for Tourist Boards, CVBs & DMOs with a unique occasion to meet and network with colleagues from Europe and beyond, while learning and sharing knowledge and insights on the latest trends and challenges on urban tourism in Europe.

The CityDNA conference will showcase a diverse range of collaborative sessions, inspiring discussions, and innovative approaches.

Venue: Hotel Crowne Plaza

Tours and Visits of Bruges

Saturday, 19 October 2024

Experience the enchanting beauty of Bruges with guided tours, where every corner tells a story. From leisurely walks to invigorating cycling tours, discover the charm of this picturesque city like never before. Join us as we explore the hidden gems and iconic landmarks that make Bruges a must-visit destination.

Join Forces: ​Partner with us for a Regenerative Future​

Be part of shared success, collective learning, and positive change within the industry​

Co-create Legacy

Your support is a powerful catalyst to co-creating a meaningful legacy for GDS-Forum and the events industry. Develop innovation with lasting impact on communities while regenerating the natural environment with us.

GDS-Forum Partners

Catalyst Partners

Strategic Partners

Media Partners