How can we help you? Here you will find commonly asked questions and their answers. If you cannot find what you are looking for, please ask your question using the contact page.
1. How can my destination participate?

If you are interested in getting your destination to join, please send get in touch. If there are big questions that have to be cleared before you can make the decision to join, we will be happy to arrange a call with you.

2. Who can participate?

We work on the national, regional, and local level with destinations. This means that we work with national and regional tourism bureaus, and local convention bureaus. In the most general terms, we work with any destination management organisation, this includes city councils.

3. How much does it cost?

Participation fees differ, depending on how you would like to participate. Aside of the options described below, we also offer consulting packages, which can help destinations with any element of their sustainability journey, be that the creation of a sustainability strategy or policy, training workshops for your team and stakeholders, or drafting a communications strategy for sustainability.

Deliverables Benchmark
Participation in Annual GDS-Index Benchmarking and Awards Check Check
Basic Benchmarking against other Destinations Check Check
Profile page on website Check Check
Right to use GDS-Index logo on DMO website and other communication materials Check Check
Detailed benchmarking report with performance improvement recommendations and online debriefing call Check Check
Access to advanced benchmarking tools on the GDS-Index online platform Check Check
Performance consulting: Coaching calls, strategy review & development, marketing analysis, training, public speaking or reporting support 6 Hours 26 Hours
Marketing package: Destination spotlight article, Boosted social media and press exposure via IMEX, ICCA, and our media partnerships Check Check
Workshop: Development and facilitation of workshop for DMO Team, or Destination Taskforce Check
1. How does the benchmarking process work?

In brief, the benchmarking process works as follows:

  1. Data Collection: You identify who to contact for data and delegate, with our support.
  2. Submit Data: Using our online data and analytics portal OMNI, you upload your data alongside supporting documents.
  3. Benchmark: Our team evaluates your answers, makes sure you understood them all correctly, and then gives you your score.
  4. Results: The results usually go live during the annual ICCA conference in autumn.
  5. Assessment Report: Our team creates an in-depth analysis of your performance, and presents this to you alongside recommendations for next steps.
  6. Jump to Action: In order to make your destination more sustainable, it is now over to you to implement our recommendations. If you are unsure of how to start, you may be interested in getting more support from us.
1. What is the Global Destination Sustainability Movement?

The Global Destination Sustainability Movement (GDSM) brings together the sustainability pioneers of the business and leisure tourism world, and works with destinations to co-create their tourism and events strategies, benchmark and improve their sustainability performance, and transforms value chains in order to catalyse regeneration.

Want more info? Contact us